Client
The company promotes social connection, community building, and personal growth. With a user-friendly interface and robust search capabilities, Company is poised to become a go-to resource for the ultimate all-in-one personalized video platform.
Industry
Social Media
Background
The company had a strong foothold with its cloud-based platform for managing sales, marketing, recruitment, and helping corporations through a personalized video platform. However, the company recognized the need to provide mobile access to the platform to cater to the growing number of mobile users. The mobile application would allow users to access the platform from their smartphones or tablets, making it easier to manage customer relationships on the go.
Challenges
The main challenge was to build a robust and user-friendly mobile application that could provide seamless access to the video platform. The application must be compatible with different mobile platforms and devices and provide a consistent user experience across all platforms. The company also needed to ensure that multimedia capabilities were integrated.
Solution
The company worked with a team of mobile application developers to build the SAAS mobile application. The application was designed with a user-friendly interface that provided easy access to the platform’s features. The development followed an Agile methodology, with regular sprints and feedback sessions with beta testers.
- The mobile application was built with native mobile applications.
- The application also included features like video rendering, streaming, import, and compressing media to ensure compatibility and save bandwidth of customer data.
- The application was integrated with the cloud-based platform using APIs, which provided seamless access to the platform’s features.
Results
- The app launched with improved user experience and ease of use
- Improved video creation process by 30x in 6 months
- New sales improved by 25% every quarter in the initial engagement phase