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case study Fraud Prevention

Same-day verification and policy-driven approvals to reduce chargebacks & fraud 

A global jewelry retailer needed stronger fraud controls for high-value, multichannel orders without disrupting genuine customers. CES delivered offshore Fraud Analysts as a Service, running verification workflows across tools and channels, applying policy-based decisions, and refining fraud rules—resulting in a 90%+ reduction in fraudulent transactions and faster clearance of legitimate orders. 

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The Challenge

High-value multichannel orders increasing fraud and chargebacks

High-value multichannel orders increasing fraud and chargebacks

Preventing losses without impacting customer experience

Preventing losses without impacting customer experience

Executing complex fraud policies across tools and workflows

Executing complex fraud policies across tools and workflows

the client

Retail (High-Value Jewelry)

North & South America (global multichannel presence)

Technology Stack

  • Fraud monitoring dashboards
  • Multi-channel verification tools
  • Internal policy workflow systems

Solution Area

  • Fraud Prevention | Fraud Risk Operations Support

the impact

90%

Reduction in fraudulent transactions

Same-day verification for suspect orders

Faster clearance of legitimate orders

Stronger policy decisions through reporting

how we did it

Operations-led fraud control.

Faster verification with tighter loss control.

The Need & The Challenges
The CES Solution
Results & Business Impact

The Need

The retailer required a dependable fraud operations partner to reduce chargebacks and transaction abuse across channels. The model had to support analytical decision-making, policy-driven approvals, and customer engagement through phone, chat, and email—without slowing legitimate purchases.

Challenges

  • High-value fraud exposure across channels: Premium products and a true multichannel footprint increased exposure to fraud, transaction abuse, and chargebacks.
  • Balancing stricter controls with customer trust: Fraud controls had to reduce losses without alienating loyal customers or slowing new customer acquisition.
  • Policy and workflow complexity across tools: Fraud decisions required disciplined execution across dashboards, verification tools, and internal policy workflows—at scale.
  • Offshore Fraud Analysts as a Service: Provided dedicated fraud analysts functioning as an extension of the client’s risk and fraud operations team.
  • Same-day verification across touchpoints: Verified suspect orders across multiple applications and channels to stop fraud early while keeping legitimate orders moving.
  • Threshold-based approvals and rejections: Approved or rejected transactions using pre-defined thresholds aligned to the client’s fraud policies and operational rules.
  • Reporting to sharpen business rules and policies: Delivered actionable reporting to support rule tuning and continuous improvements in fraud prevention measures.
  • Achieved 90%+ decrease in fraudulent transactions, driving measurable ROI and cost savings
  • Reduced chargeback exposure by stopping suspect orders earlier in the lifecycle
  • Preserved customer experience through same-day verification and timely processing of legitimate orders
  • Improved fraud policy decisions through consistent reporting and rule refinement support
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Fraud risk reduced. A streamlined workflow delivered. This fraud‑operations model ran same‑day verification and policy‑based checks —cutting fraudulent transactions by 90%+ while keeping legitimate orders moving.